The QR code shop
A QR code shop allows your customer to make a purchase by scanning a QR code with their mobile phone. This technology allows purchases made with one or two clicks and adds great value to your offline marketing materal.
What does Ozeki QR shop offer
In short:
- On the spot purchases
- Convenience
- Faster loading time
- Touch-friendly design
- Personalization
- Push notifications
- Increased reach
- Maintenance efficiency
A QR code shop is by definition designed to be mobile-friendly, which makes it easy for customers to access and navigate the webshop from their mobile devices. This allows customers to shop on the go and at any time. Since the displayed content is shorter faster loading times are insured, which can help to improve the customer experience and reduce bounce rates.
Regarding the user interface, the Ozeki QR shop is designed with touch-friendly elements, such as larger buttons and easy-to-use navigation, which makes it easier for customers to make the purcahse on a mobile device.
Push notifications are available if the shop owner downloads the MyOzeki App. This app is available for Android and iPhone. It can inform shop owners of new purchases, customers questions, order related issues. This feature helps in providing a faster, better service to your customers, which will increase customer engagement and drive more sales going forward.
Mobile phone webshops can reach a wider audience, as many people use mobile devices as their primary means of accessing the internet. When your customers see you ads they can make an impulse buy, by taking out their device and by scanning the code.
A mobile phone webshop can be less expensive to develop and maintain than a traditional webshop, as it is optimized for a smaller screen and doesn't require as much resources.
How is a QR code shop purchase completed
An QR code shope purchase is typically completed in the following steps:
Customer opens the product catalog, or sees the ad in a magazine. If she likes the product, she takes out her mobile phone and scans the QR code. This scan takes the browser on her mobile phone to the item's product page in the QR code shop.
In the product page she will see the product picture, which ideally matches the picture she has seen in the product catalog, and short description of the product. Below the description there is a "Buy now" button, that will take her to the payment page.
On the payment page she enters her delivery address, and pays the product. Payment can be completed using Apple Pay, Google wallet or by simply using a credit card or paypal account.
Once the order is complete, the merchant will receive a notification on his mobile phone to take action. There are two notifications sent: an e-mail message to the merchant's e-mail account, and a mobile push notification that is displayed in the notification bar.
The merchant then ships the item to the customer, and the customer receives a shipping confirmation in email to the e-mail address she provided when she made the payment.
More information
- QR code shop
- QR code business card
- QR code payments